<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>1870-9044</journal-id>
<journal-title><![CDATA[Polibits]]></journal-title>
<abbrev-journal-title><![CDATA[Polibits]]></abbrev-journal-title>
<issn>1870-9044</issn>
<publisher>
<publisher-name><![CDATA[Instituto Politécnico Nacional, Centro de Innovación y Desarrollo Tecnológico en Cómputo]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S1870-90442010000200011</article-id>
<title-group>
<article-title xml:lang="en"><![CDATA[Formalization of Basic Semiotic Notions in Set Theoretic Terms]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Zhila]]></surname>
<given-names><![CDATA[Alisa]]></given-names>
</name>
<xref ref-type="aff" rid="A01"/>
</contrib>
</contrib-group>
<aff id="A01">
<institution><![CDATA[,ABBYY Software House  ]]></institution>
<addr-line><![CDATA[Moscow ]]></addr-line>
<country>Russia</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>12</month>
<year>2010</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>12</month>
<year>2010</year>
</pub-date>
<numero>42</numero>
<fpage>83</fpage>
<lpage>88</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_arttext&amp;pid=S1870-90442010000200011&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_abstract&amp;pid=S1870-90442010000200011&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_pdf&amp;pid=S1870-90442010000200011&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="en"><p><![CDATA[Many handicaps to effective introduction of semiotic achievements into software development in the spheres related to human perception such as interfaces, computer languages, DB queries, arise due to the absence of analysis and modeling methods adequate to the complicity of the investigated objects. A formal model that expresses basic semiotic notions in species of structures is presented in the paper. The generality of initial assumptions and restrictions allows the model to describe a vast variety of communication situations from the semiotic point of view. The effectiveness of the approach is demonstrated by its stricter definitions of basic semiotic notions (sign, signified, signifier, sign types) and by the example description of sign situations (sign reading, sign reproduction).]]></p></abstract>
<kwd-group>
<kwd lng="en"><![CDATA[Formal modeling]]></kwd>
<kwd lng="en"><![CDATA[set theory]]></kwd>
<kwd lng="en"><![CDATA[species of structures]]></kwd>
<kwd lng="en"><![CDATA[semiotics]]></kwd>
<kwd lng="en"><![CDATA[sign]]></kwd>
<kwd lng="en"><![CDATA[signifier]]></kwd>
<kwd lng="en"><![CDATA[signified]]></kwd>
<kwd lng="en"><![CDATA[sign vehicle]]></kwd>
</kwd-group>
</article-meta>
</front><body><![CDATA[ <p align="center"><font face="verdana" size="4"><b>Formalization of Basic Semiotic Notions in Set Theoretic Terms</b></font></p>     <p align="center"><font face="verdana" size="2">&nbsp;</font></p>     <p align="center"><font face="verdana" size="2"><b>Alisa Zhila</b></font></p>     <p align="justify"><font face="verdana" size="2">&nbsp;</font></p>     <p align="justify"><font face="verdana" size="2"><i>ABBYY Software House, Moscow, Russia.</i> (<a href="mailto:alisa_zh@mail.ru">alisa_zh@mail.ru</a>).</font></p>     <p align="justify"><font face="verdana" size="2">&nbsp;</font></p>     <p align="justify"><font face="verdana" size="2">Manuscript received June 15, 2010.     <br> Manuscript accepted for publication October 1, 2010.</font></p>     <p align="justify"><font face="verdana" size="2">&nbsp;</font></p>     <p align="justify"><font face="verdana" size="2"><b>Abstract</b></font></p>     ]]></body>
<body><![CDATA[<p align="justify"><font face="verdana" size="2">Many handicaps to effective introduction of semiotic achievements into software development in the spheres related to human perception such as interfaces, computer languages, DB queries, arise due to the absence of analysis and modeling methods adequate to the complicity of the investigated objects. A formal model that expresses basic semiotic notions in species of structures is presented in the paper. The generality of initial assumptions and restrictions allows the model to describe a vast variety of communication situations from the semiotic point of view. The effectiveness of the approach is demonstrated by its stricter definitions of basic semiotic notions (sign, signified, signifier, sign types) and by the example description of sign situations (sign reading, sign reproduction).</font></p>     <p align="justify"><font face="verdana" size="2"><b>Key words: </b> Formal modeling, set theory, species of structures, semiotics, sign, signifier, signified, sign vehicle.</font></p>     <p align="justify"><font face="verdana" size="2">&nbsp;</font></p>     <p align="justify"><font face="verdana" size="2"><a href="/pdf/poli/n42/n42a11.pdf" target="_blank">DESCARGAR ART&Iacute;CULO EN FORMATO PDF</a></font></p>     <p align="justify"><font face="verdana" size="2">&nbsp;</font></p>     <p align="justify"><font face="verdana" size="2"><b>REFERENCES</b></font></p>     <!-- ref --><p align="justify"><font face="verdana" size="2">&#91;1&#93; D. Chandler. (2008, June). Semiotics for Beginners &#91;Online&#93;. Available: <a href="http://users.aber.ac.uk/dgc/Documents/S4B/" target="_blank">http://www.aber.ac.uk/media/Documents/S4B/</a>).    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[&#160;<a href="javascript:void(0);" onclick="javascript: window.open('/scielo.php?script=sci_nlinks&ref=6044201&pid=S1870-9044201000020001100001&lng=','','width=640,height=500,resizable=yes,scrollbars=1,menubar=yes,');">Links</a>&#160;]<!-- end-ref --> </font></p>     <!-- ref --><p align="justify"><font face="verdana" size="2">&#91;2&#93; J. Deely. Basics of Semiotics. Bloomington and Indianapolis: Indiana University Press, 1990.    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[&#160;<a href="javascript:void(0);" onclick="javascript: window.open('/scielo.php?script=sci_nlinks&ref=6044203&pid=S1870-9044201000020001100002&lng=','','width=640,height=500,resizable=yes,scrollbars=1,menubar=yes,');">Links</a>&#160;]<!-- end-ref --> </font></p>     ]]></body>
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