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The Anáhuac journal
On-line version ISSN 2683-2690Print version ISSN 1405-8448

 

Table of contents
The Anáhuac j. vol.21 n.2 Ciudad de México Jul./Dec. 2021

 Articles
  
 ·  The global avocado market: 60 years of Mexico’s leadership and its impact on the next decade
Díaz Castellanos, Rafael

        · abstract in English | Spanish     · text in Spanish     · Spanish ( pdf )
  
 ·  Predictive model for the selection of a public opinion measurement technique
Herrero-Corona, Luis

        · abstract in English | Spanish     · text in Spanish     · Spanish ( pdf )
  
 ·  Warning of persuading attempts and ambiguity within advertising contexts in Mexico
Colín Flores, Carlos Gabriel

        · abstract in English | Spanish     · text in English     · English ( pdf )
  
 ·  Personal branding and personal marketing: complementary processes focused on the personal brand
Melchor Rueda, Fabiola Patricia; Márquez Sánchez, Enriqueta del Carmen; Estrada Portales, Vladimir Deléyade

        · abstract in English | Spanish     · text in Spanish     · Spanish ( pdf )
  

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