Abstract

OLMEDO NERI, Raul Anthony. #ElOrgulloPermanece in the face of the pandemic. Mexican LGBT+ users, networks and content on Twitter. Comun. soc [online]. 2022, vol.19, e8130.  Epub Oct 03, 2022. ISSN 0188-252X.  https://doi.org/10.32870/cys.v2022.8130.

A network product of the virtual march of LGBT+ Pride in Mexico City is analyzed in the context of COVID-19. Through the Social Networks Analysis (SNA), 7 558 nodes and 13 527 interactions were collected around the hashtag #ElOrgulloPermanece during June 2020. Among the results, it stands out that the users with the greatest relevance on the Internet are producers of LGBT+ content, who together with other users build a collective sense through the interaction and dissemination of said content. These communicative practices are part of contemporary activism.

Keywords : Activism; social movement; communicative practice; LGBT+; social networks.

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