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Comunicación y sociedad

Print version ISSN 0188-252X

Abstract

PORATH, William; ORTEGA GUNCKEL, Constanza  and  ROJAS SOTO, Ana Javiera. The Evolution of the Format of the Presidential Debates on Chilean Television: 1989-2017. A Speciation Case. Comun. soc [online]. 2019, vol.16, e7198.  Epub Sep 15, 2020. ISSN 0188-252X.  https://doi.org/10.32870/cys.v2019i0.7198.

We seek to explain that the evolution of the format of televised presidential debates -in each country- is determined by the interaction between the specific characteristics of the political system and the media system. As a framework, we use Anstead’s (2016) application of the concept of speciation to the evolution of debates in parliamentary systems, together with Strömbäck’s (2008) scheme for the evolution of mediatization. We applied this scheme to the Chilean case, and we concluded that the original model used -the same one that the United States used until the mid-1990’s- evolved to adapt to a multi-party presidential system and a commercial television system.

Keywords : Television; debates; speciation; mediatization; electoral campaigns; Chile.

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