Abstract

GARCIA MARTINEZ, Flor de María; BANUELOS GARCIA, Víctor Hugo  and  ALVAREZ DIEZ, Rubén Carlos. Updating policies and social relevance of the UAZ master's degree in administration curriculum: employer case. RIDE. Rev. Iberoam. Investig. Desarro. Educ [online]. 2023, vol.13, n.26, e028.  Epub Aug 28, 2023. ISSN 2007-7467.  https://doi.org/10.23913/ride.v13i26.1433.

The development of the occupation in our country in the last years, has been promoted by an important orientation in the constant technological advance. Growth in higher education institutions must take into account labor market innovations. University graduates face a phenomenon that has already started and will intensify in the future, excessive requirements for skills and competencies to create productive organizations in order to undertake and propagate vacancies. The objective of this study was to determine the characteristics that entrepreneurs look for in the profile of postgraduate university students of the Master's in Administration, of the Accounting and Administration Academic Unit (UACyA) of the Autonomous University of Zacatecas (UAZ). The analysis units were made up of entrepreneurs of master's degree students, of a total of 65, 30 were recovered, to whom a form was sent on Google. Among the results obtained, after carrying out the descriptive statistical studies, characteristics such as the ability to work in a team stand out, another characteristic that stands out in addition to the one already mentioned, is the use of technologies to access information, if a program is desired. from a relevant master's degree, competent, trained postgraduates must be trained, in which educational institutions and international organizations act as external agents to implement policies related to providing a quality service.

Keywords : policies; social relevance; employers.

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