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versión On-line ISSN 2594-0163versión impresa ISSN 1665-7039
Resumen
VIZCAINO, Antonio de Jesús y AGUILAR RUIZ, Alfredo. Massive Transformative Purpose (MTP) as moderator in the relationship between Culture of Experimentation and Autonomy. Merc. negocios [online]. 2024, vol.25, n.53, pp.123-154. Epub 11-Oct-2024. ISSN 2594-0163. https://doi.org/10.32870/myn.vi53.7741.
The present research seeks to measure the relationship between the culture of experimentation and autonomy and the relationship between both variables when moderated by the organization's massive transformative purpose (MTP). This quantitative and exploratory research was conducted through a questionnaire for decision-makers in 43 medium and large IT companies in Jalisco. The results reveal a significant positive relationship between the culture of experimentation and autonomy, corroborating the first hypothesis of this research. However, according to the analyses to calculate the degree of moderation of the massive transformation purpose variable (moderator variable) to adjust the relationship between the culture of experimentation and autonomy, the results showed that there are no significant relationships, which rejects the second hypothesis of this research.
Palabras llave : Massive transformative purpose; exponential organizations; culture of experimentation; autonomy; competitiveness.