Resumen

PINEDA DOMINGUEZ, Daniel; RESENOS DIAZ, Edmundo  y  TORRES MARQUEZ, Clara. The practice of technological strategies in the competitiveness of Mexican companies. Investig. adm. [online]. 2005, vol.34, n.96, pp.7-19.  Epub 09-Dic-2024. ISSN 2448-7678.

In this article is approached one of the most important task for doing a technological development with a better chance, in other words, the strategy plan for technological innovation. Some tools used are: The projects analysis through different types of matrix, which relate parameters as a market dynamic, the speed of the technological change and others, including aspects that consider the internal and external forces which impulse or obstruct the realization of innovations, nevertheless, it seems that those methodologies are appropriated or designed for enterprises which have a technological practice in advance. Nevertheless, these methods talk a little of the actions that some enterprises carry out with a low performance or competitiveness. Here it makes a description of the process for establishing the strategies in a forma way, but it is presented what in the practice, consider, some Mexican enterprises and which shows the relation between the strategy that follows, in the empiric way, the consideration of its strategies with the competitiveness that they have in the market, this finding through the investigation projects carried out by the authors.

Palabras llave : Competitiveness; Strategy; Technology; Innovation.

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