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Comunicación y sociedad

Print version ISSN 0188-252X


GONZALEZ HERNANDEZ, David. En busca del entretenimiento: televisión y audiencia juvenil en la frontera norte. Comun. soc [online]. 2006, n.5, pp.157-179. ISSN 0188-252X.

This article offers an intercultural reception analysis of American and Mexican television programs between young viewers of the city of Tijuana, as well as a description of the television offering in the border with the U.S. throughout this presentation I emphasize the potential and legitimize role, especially of entertainment, that entail the American programs in the configuration of young people television culture in the border, in this case, by means of cross-border mediated interaction.

Keywords : television; intercultural reception; young people; border.

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