Resumo

MERINO, Juan Jose  e  MUNOZ-RODRIGUEZ, Edwin. Professionalization of Airbnb hosts in Mexico City: a structural modeling approach. Estud. Econ. (México, D.F.) [online]. 2025, vol.40, n.2, e464.  Epub 12-Mar-2026. ISSN 0186-7202.  https://doi.org/10.24201/ee.v40i2.e464.

We offer a first approach to the demand and supply structure of Airbnb in Mexico City using a unique panel dataset of daily listings and rentals on the platform. We find descriptive evidence of a large sector of professional hosts. We estimate various models of demand accommodating price endogeneity and taste heterogeneity, as well as a supply model under the assumption of Bertrand-Nash’s competition. We consistently find that professional hosts have lower marginal costs than non-professional hosts. We also find that overall price-cost margins are high regardless of hosts’ professionalization status, and slightly higher in the case of professional ones. Finally, motivated by a worldwide regulatory trend, we investigate counter-factually the effect of producer and consumer ad valorem taxes that discriminate between types of hosts.

Palavras-chave : sharing economy; structural econometrics; peer-to-peer markets; market structure; professionalization; C59; L11; L83; L86; Z31..

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