<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>2448-4911</journal-id>
<journal-title><![CDATA[Revista mexicana de opinión pública]]></journal-title>
<abbrev-journal-title><![CDATA[Rev. mex. opinión pública]]></abbrev-journal-title>
<issn>2448-4911</issn>
<publisher>
<publisher-name><![CDATA[Universidad Nacional Autónoma de México, Facultad de Ciencias Políticas y Sociales]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S2448-49112018000100053</article-id>
<article-id pub-id-type="doi">10.22201/fcpys.24484911e.2018.24.61516</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[Medios de comunicación, conocimiento y entendimiento de la opinión pública sobre los sucesos políticos. El caso de México]]></article-title>
<article-title xml:lang="en"><![CDATA[Media, Knowledge and Understanding of Public Opinion on Political Affairs. The Mexican Case]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Gómez Vilchis]]></surname>
<given-names><![CDATA[Ricardo R.]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,la Universidad Autónoma Metropolitana (UAM)  ]]></institution>
<addr-line><![CDATA[Cuajimalpa ]]></addr-line>
<country>Mexico</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>06</month>
<year>2018</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>06</month>
<year>2018</year>
</pub-date>
<numero>24</numero>
<fpage>53</fpage>
<lpage>69</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_arttext&amp;pid=S2448-49112018000100053&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_abstract&amp;pid=S2448-49112018000100053&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_pdf&amp;pid=S2448-49112018000100053&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[Resumen ¿Qué relevancia tienen los medios de comunicación en el fortalecimiento del conocimiento y en el entendimiento de la opinión pública sobre los asuntos políticos? Este trabajo es uno de los primeros que examina los factores que determinan tanto el conocimiento como el entendimiento de la opinión pública en materia política en el caso mexicano. La investigación se basa en una encuesta realizada en México por Latin American Public Opinion Project (LAPOP, por sus siglas en inglés) en 2014 y que se apoya en el manejo de modelos de Mínimos Cuadrados Ordinarios (MCO). Partiendo de la propuesta clásica de McCombs sobre la &#8220;necesidad de información-orientación&#8221; de la opinión pública, este trabajo demuestra, como hallazgo principal, que los medios de comunicación robustecen tanto el conocimiento como el entendimiento de la opinión pública sobre los sucesos políticos, lo que indica que los medios de comunicación no solamente informan sino que también forman opinión entre la ciudadanía.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[Abstract What relevance do the media have in strengthening the knowledge and understanding of political issues in public opinion? This paper is one of the first studies to examine the determinants of both knowledge and understanding in political affairs, for the Mexican case. The research uses a survey conducted in Mexico by the Latin American Public Opinion Project (LAPOP) in 2014, through the management of Ordinary Least Squares (OLS) models. Based on McCombs&#8217;s classic proposal on the &#8220;need for information-orientation&#8221; of public opinion, this work shows as a main finding that the media strengthen both knowledge and understanding of public opinion about political events, which It indicates that the media not only inform but &#8220;form&#8221; opinion among the citizens.]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[Conocimiento]]></kwd>
<kwd lng="es"><![CDATA[entendimiento]]></kwd>
<kwd lng="es"><![CDATA[información]]></kwd>
<kwd lng="es"><![CDATA[medios de comunicación]]></kwd>
<kwd lng="es"><![CDATA[opinión pública]]></kwd>
<kwd lng="es"><![CDATA[México]]></kwd>
<kwd lng="en"><![CDATA[Knowledge]]></kwd>
<kwd lng="en"><![CDATA[understanding]]></kwd>
<kwd lng="en"><![CDATA[information]]></kwd>
<kwd lng="en"><![CDATA[mass media]]></kwd>
<kwd lng="en"><![CDATA[public opinion]]></kwd>
<kwd lng="en"><![CDATA[Mexico]]></kwd>
</kwd-group>
</article-meta>
</front><back>
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<publisher-loc><![CDATA[Westport, Connecticut ]]></publisher-loc>
<publisher-name><![CDATA[Greenwood Press]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B32">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Wooldridge]]></surname>
<given-names><![CDATA[Jeffrey]]></given-names>
</name>
</person-group>
<source><![CDATA[Introductory Econometrics]]></source>
<year>2003</year>
<publisher-loc><![CDATA[Ohio ]]></publisher-loc>
<publisher-name><![CDATA[Thomson South-Western]]></publisher-name>
</nlm-citation>
</ref>
</ref-list>
</back>
</article>
