<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>0186-1042</journal-id>
<journal-title><![CDATA[Contaduría y administración]]></journal-title>
<abbrev-journal-title><![CDATA[Contad. Adm]]></abbrev-journal-title>
<issn>0186-1042</issn>
<publisher>
<publisher-name><![CDATA[Universidad Nacional Autónoma de México, Facultad de Contaduría y Administración]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S0186-10422020000200013</article-id>
<article-id pub-id-type="doi">10.22201/fca.24488410e.2019.2062</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[Metodología para priorizar iniciativas de tecnologías de la información sostenibles]]></article-title>
<article-title xml:lang="en"><![CDATA[Methodology to prioritize initiatives of sustainable information technologies]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Lamis Rivero]]></surname>
<given-names><![CDATA[Jose Manuel]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Plasencia Soler]]></surname>
<given-names><![CDATA[Juan Antonio]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Marrero Delgado]]></surname>
<given-names><![CDATA[Fernando]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Nicado García]]></surname>
<given-names><![CDATA[Miriam]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Ministerio de Educación Superior  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Cuba</country>
</aff>
<aff id="Af2">
<institution><![CDATA[,Universidad de las Ciencias Informáticas  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Cuba</country>
</aff>
<aff id="Af3">
<institution><![CDATA[,Universidad Central &#8220;Marta Abreu&#8221; de Las Villas  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Cuba</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>06</month>
<year>2020</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>06</month>
<year>2020</year>
</pub-date>
<volume>65</volume>
<numero>2</numero>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_arttext&amp;pid=S0186-10422020000200013&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_abstract&amp;pid=S0186-10422020000200013&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_pdf&amp;pid=S0186-10422020000200013&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[Resumen En los albores de la economía digital, la sociedad se esfuerza por cumplir los objetivos propuestos para el desarrollo sostenible y pueden ser las tecnologías de la información y las comunicaciones una de las claves para el éxito. Sin embargo, en la actualidad, no se aprovecha correctamente todo su potencial en la solución de las problemáticas asociadas a la sostenibilidad organizacional. La presente investigación propone una metodología para la priorización de iniciativas de las tecnologías y sistemas de información sostenibles en entidades tecnológicas utilizando como principal fundamento matemático el método para la Toma de Decisión Interactiva. Los resultados de la aplicación de la metodología permitieron priorizar las principales prácticas relacionadas con el uso de computadoras portátiles, la comunicación interna y externa de iniciativas para el ahorro de energía y la implementación de sistemas de administración de energía.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[Abstract At the beginning of the digital economy, the society strives to fulfil the objectives for sustainable development and the information and communication technologies can be one of the keys to success. However, at the present time, all its potential is not properly used to solve the problems associated with organizational sustainability. This research proposes a methodology for the prioritization of sustainable technologies and information systems initiatives in technological entities using the method for Interactive Decision Making as the main mathematical foundation. The results of the application of the methodology allowed prioritizing the main practices related to use of laptops, internal and external communication of initiatives for energy saving and implementation of energy management systems.]]></p></abstract>
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<kwd lng="es"><![CDATA[M15]]></kwd>
<kwd lng="es"><![CDATA[C38]]></kwd>
<kwd lng="es"><![CDATA[Sistemas y tecnologías de la información]]></kwd>
<kwd lng="es"><![CDATA[Sostenibilidad]]></kwd>
<kwd lng="es"><![CDATA[Método TODIM]]></kwd>
<kwd lng="en"><![CDATA[Q56]]></kwd>
<kwd lng="en"><![CDATA[M15]]></kwd>
<kwd lng="en"><![CDATA[C38]]></kwd>
<kwd lng="en"><![CDATA[Information systems and technologies]]></kwd>
<kwd lng="en"><![CDATA[Sustainability]]></kwd>
<kwd lng="en"><![CDATA[TODIM method]]></kwd>
</kwd-group>
</article-meta>
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