<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>2448-7678</journal-id>
<journal-title><![CDATA[Investigación administrativa]]></journal-title>
<abbrev-journal-title><![CDATA[Investig. adm.]]></abbrev-journal-title>
<issn>2448-7678</issn>
<publisher>
<publisher-name><![CDATA[Instituto Politécnico Nacional, Escuela Superior de Comercio y Administración]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S2448-76782018000200004</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[Modelo de gobierno de tecnología de la información para mejorar el desempeño de proyectos de negocio minorista]]></article-title>
<article-title xml:lang="en"><![CDATA[Information technology governance model to improve the performance of retail business projects]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Fragoso Cano]]></surname>
<given-names><![CDATA[Hugo Armando]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Pineda Domínguez]]></surname>
<given-names><![CDATA[Daniel]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Instituto Politécnico Nacional ESCA-STO ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Mexico</country>
</aff>
<aff id="Af2">
<institution><![CDATA[,Instituto Politécnico Nacional ESCA-STO ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Mexico</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>12</month>
<year>2018</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>12</month>
<year>2018</year>
</pub-date>
<volume>47</volume>
<numero>122</numero>
<fpage>0</fpage>
<lpage>0</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_arttext&amp;pid=S2448-76782018000200004&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_abstract&amp;pid=S2448-76782018000200004&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_pdf&amp;pid=S2448-76782018000200004&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[Resumen En esta era de transformación por la que atraviesa el autoservicio minorista, los proyectos de negocio donde participa la gestión tecnológica se han visto impactados negativamente sobre su cumplimiento y control. En este sentido, el objetivo es generar un modelo de gobierno para mejorar el desempeño de proyectos de tecnología de información. El diseño es descriptivo y el método cuantitativo, la limitación del proceso metodológico se da en la aplicación de instrumento de indagación a los ejecutivos y líderes de proyectos del sector seleccionado en la Ciudad de México. No obstante, se llega al hallazgo que los ambientes con procesos simples se han convertido en factores sostenibles. Como resultado se comprende que no es un asunto unilateral en el que el área de tecnología se alinea al negocio, sino cómo se vinculan ambas partes a través de estrategias. Su originalidad radica en la inclusión de factores agiles, flexibles y humanos.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[Abstract In this era of transformation through which the retail self-service goes through, the business projects where technology management participates have been negatively impacted on their compliance and control. In this sense, the objective is to generate a governance model to improve the performance of information technology projects. The design is descriptive and the quantitative method, the limitation of the methodological process is given in the application of an investigation instrument to the executives and project leaders of the selected sector in Mexico City. However, we come to the finding that environments with simple processes have become sustainable factors. As a result, it is understood that it is not a unilateral issue in which the technology area is aligned with the business, but rather how the two parties are linked through strategies. Its originality lies in the inclusion of agile, flexible and human factors.]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[Gestión]]></kwd>
<kwd lng="es"><![CDATA[proyectos]]></kwd>
<kwd lng="es"><![CDATA[gobierno]]></kwd>
<kwd lng="es"><![CDATA[tecnología]]></kwd>
<kwd lng="es"><![CDATA[desempeño]]></kwd>
<kwd lng="en"><![CDATA[Management]]></kwd>
<kwd lng="en"><![CDATA[projects]]></kwd>
<kwd lng="en"><![CDATA[government]]></kwd>
<kwd lng="en"><![CDATA[technology]]></kwd>
<kwd lng="en"><![CDATA[performance]]></kwd>
</kwd-group>
</article-meta>
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