<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>0187-358X</journal-id>
<journal-title><![CDATA[Investigación bibliotecológica]]></journal-title>
<abbrev-journal-title><![CDATA[Investig. bibl]]></abbrev-journal-title>
<issn>0187-358X</issn>
<publisher>
<publisher-name><![CDATA[Universidad Nacional Autónoma de México, Instituto de Investigaciones Bibliotecológicas y de la Información]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S0187-358X2023000400029</article-id>
<article-id pub-id-type="doi">10.22201/iibi.24488321xe.2023.97.58789</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[Análisis de los contenidos e imágenes de los sitios web de las bibliotecas universitarias utilizados para la promoción de la alfabetización informacional a nivel mundial]]></article-title>
<article-title xml:lang="en"><![CDATA[Analysis of the content and images of the web sites of university libraries used for the promotion of information literacy worldwide]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Pinto]]></surname>
<given-names><![CDATA[María]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Uribe-Tirado]]></surname>
<given-names><![CDATA[Alejandro]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Manso Rodríguez]]></surname>
<given-names><![CDATA[Ramón Alberto]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Universidad de Granada Facultad de Comunicación y Documentación Grupo de Investigación &#8220;e-INFOSFERA&#8221;]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Spain</country>
</aff>
<aff id="Af2">
<institution><![CDATA[,Universidad de Antoquia Escuela Interamericana de Bibliotecología Grupo de Investigación &#8220;Información, conocimiento y sociedad&#8221;]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Colombia</country>
</aff>
<aff id="Af3">
<institution><![CDATA[,Centro de Investigación y Promoción Cultural Samuel Feijóo  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Cuba</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>12</month>
<year>2023</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>12</month>
<year>2023</year>
</pub-date>
<volume>37</volume>
<numero>97</numero>
<fpage>29</fpage>
<lpage>60</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_arttext&amp;pid=S0187-358X2023000400029&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_abstract&amp;pid=S0187-358X2023000400029&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_pdf&amp;pid=S0187-358X2023000400029&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[RESUMEN Se analiza la información de sitios web de bibliotecas universitarias a nivel mundial, los contenidos e imágenes utilizados para la promoción de los servicios-programas de alfabetización informacional (ALFIN). El estudio pretende, por un lado, conocer cómo gestionan las bibliotecas universitarias (BU) su identidad visual relacionada con ALFIN, qué elementos emplean (figuras, logos, infografías, videos) y cómo, ante los nuevos retos (noticias falsas -fake news-, minería de datos, ciencia abierta, inteligencia artificial) van actualizando sus contenidos e imágenes; y por otro, identificar las BU que ofrecen mejores prácticas en el desarrollo de contenidos e identidad visual de ALFIN. Los datos se recogieron en línea desde el «Mapa ALFIN en Iberoamérica y el mundo». Se creó una base de datos conforme a sus características formativas, y un banco de imágenes con información completa y estructurada sobre los elementos de identidad visual, que permitieran el análisis de contenido y visual. Los resultados proporcionaron una radiografía del grado de desarrollo que tienen estos servicios-programas, en relación con su contenido y la promoción de ALFIN mediante el uso de imágenes específicas. Destacaron algunos sitios-casos como buenas prácticas.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[ABSTRACT The information on university library websites worldwide is analyzed, as well as the contents and images used to promote information literacy services and programs (IL-INFOLIT). The study aims, on the one hand, to know how university libraries (UL) manage their visual identity related to IL-INFOLIT, what elements they use (figures, logos, infographics, videos) and how, in the face of new challenges (fake news, mining data, open science, artificial intelligence) are updating their content and images; and on the other hand, identify the ULs that offer best practices in the development of IL-INFOLIT content and visual identity. The data was collected online from the «IL-INFOLIT Map in Latin America and the world». A database was created according to its formative characteristics, and an image bank with complete and structured information on the elements of visual identity, allowing content and visual analysis. The results of this review show a vision of the degree of development that these services-programs have, in relation to the content they offer and the promotion of IL-INFOLIT using specific images. Finally, some case-sites stand out as good experiences for benchmarking.]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[Alfabetización informacional]]></kwd>
<kwd lng="es"><![CDATA[Identidad visual]]></kwd>
<kwd lng="es"><![CDATA[Promoción]]></kwd>
<kwd lng="es"><![CDATA[Sitios web]]></kwd>
<kwd lng="en"><![CDATA[Information literacy]]></kwd>
<kwd lng="en"><![CDATA[Visual identity]]></kwd>
<kwd lng="en"><![CDATA[Promotion]]></kwd>
<kwd lng="en"><![CDATA[Websites]]></kwd>
</kwd-group>
</article-meta>
</front><back>
<ref-list>
<ref id="B1">
<nlm-citation citation-type="">
<collab>American Library Association</collab>
<source><![CDATA[Information literacy competency standards for higher education]]></source>
<year>2000</year>
</nlm-citation>
</ref>
<ref id="B2">
<nlm-citation citation-type="">
<collab>Association of College and Research Libraries</collab>
<source><![CDATA[Presidential Committee on Information Literacy: Final Report. American Library Association]]></source>
<year>1989</year>
</nlm-citation>
</ref>
<ref id="B3">
<nlm-citation citation-type="journal">
<collab>Association of College and Research Libraries</collab>
<article-title xml:lang=""><![CDATA[Visual Literacy Standards Task Force, Visual Literacy Competency Standards for Higher Education]]></article-title>
<source><![CDATA[College &amp; Research Libraries News]]></source>
<year>2012</year>
<volume>73</volume>
<numero>2</numero>
<issue>2</issue>
<page-range>97-104</page-range></nlm-citation>
</ref>
<ref id="B4">
<nlm-citation citation-type="book">
<collab>Association of College and Research Libraries</collab>
<source><![CDATA[Framework for Information Literacy for Higher Education]]></source>
<year>2015</year>
<publisher-loc><![CDATA[Chicago, Illinois ]]></publisher-loc>
<publisher-name><![CDATA[Association of College and Research Libraries, American Library Association]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B5">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Beaudoin]]></surname>
<given-names><![CDATA[J.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Describing Images: A Case Study of Visual Literacy among Library and Information Science Students]]></article-title>
<source><![CDATA[College &amp; Research Libraries]]></source>
<year>2016</year>
<volume>77</volume>
<numero>3</numero>
<issue>3</issue>
<page-range>376-92</page-range></nlm-citation>
</ref>
<ref id="B6">
<nlm-citation citation-type="book">
<collab>Chartered Institute of Library and Information Professionals</collab>
<source><![CDATA[Definition of Information Literacy 2018]]></source>
<year>2018</year>
<publisher-loc><![CDATA[Londres, Reino Unido ]]></publisher-loc>
<publisher-name><![CDATA[CILIP The Library and Information Association]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B7">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Crane]]></surname>
<given-names><![CDATA[B. E. E.]]></given-names>
</name>
</person-group>
<source><![CDATA[Infographics: A Practical Guide for Librarians]]></source>
<year>2015</year>
<publisher-loc><![CDATA[Lanham ]]></publisher-loc>
<publisher-name><![CDATA[Rowman &amp; Littlefield]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B8">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Elkins]]></surname>
<given-names><![CDATA[J.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Introduction: The concept of visual literacy, and its limitations]]></article-title>
<source><![CDATA[Visual literacy]]></source>
<year>2009</year>
<page-range>9-18</page-range><publisher-loc><![CDATA[EE. UU. ]]></publisher-loc>
<publisher-name><![CDATA[Routledge]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B9">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Ellis]]></surname>
<given-names><![CDATA[C.]]></given-names>
</name>
<name>
<surname><![CDATA[Johnson]]></surname>
<given-names><![CDATA[F.]]></given-names>
</name>
<name>
<surname><![CDATA[Rowley]]></surname>
<given-names><![CDATA[J.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Promoting Information Literacy: Perspectives from UK Universities]]></article-title>
<source><![CDATA[Library Hi Tech]]></source>
<year>2017</year>
<volume>35</volume>
<numero>1</numero>
<issue>1</issue>
<page-range>53-70</page-range></nlm-citation>
</ref>
<ref id="B10">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Gomes]]></surname>
<given-names><![CDATA[M. A.]]></given-names>
</name>
<name>
<surname><![CDATA[Moreira Dumont]]></surname>
<given-names><![CDATA[L. M.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Websites em bibliotecas universitárias como instrumentos para a formação de competências em informação]]></article-title>
<source><![CDATA[Revista Digital de Biblioteconomia e Ciencia da Informacao]]></source>
<year>2018</year>
<volume>16</volume>
<numero>2</numero>
<issue>2</issue>
</nlm-citation>
</ref>
<ref id="B11">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Herrera M.]]></surname>
<given-names><![CDATA[J. L.]]></given-names>
</name>
<name>
<surname><![CDATA[Pérez Pulido]]></surname>
<given-names><![CDATA[M.]]></given-names>
</name>
<name>
<surname><![CDATA[Carrillo D.]]></surname>
<given-names><![CDATA[V.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Los elementos de identidad visual corporativa de las bibliotecas universitarias españolas proyectados a través de Internet]]></article-title>
<source><![CDATA[Scire: representación y organización del conocimiento]]></source>
<year>2007</year>
<page-range>67-98</page-range></nlm-citation>
</ref>
<ref id="B12">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Horsfall]]></surname>
<given-names><![CDATA[M.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Marketing of Library and Information Services in the Digital Age: Challenges, Strategies and Implications]]></article-title>
<source><![CDATA[Information Impact: Journal of Information and Knowledge Management]]></source>
<year>2020</year>
<volume>11</volume>
<numero>2</numero>
<issue>2</issue>
<page-range>13-20</page-range></nlm-citation>
</ref>
<ref id="B13">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Iyambo]]></surname>
<given-names><![CDATA[L.]]></given-names>
</name>
</person-group>
<source><![CDATA[Utilisation of Library Websites for Information Literacy Delivery in Five Selected Universities in South Africa]]></source>
<year>2018</year>
<publisher-name><![CDATA[University of Cape Town]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B14">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Lau]]></surname>
<given-names><![CDATA[J.]]></given-names>
</name>
<name>
<surname><![CDATA[Cortés]]></surname>
<given-names><![CDATA[J.]]></given-names>
</name>
</person-group>
<source><![CDATA[Integrating the Information Literacy Logo: A Marketing Manual]]></source>
<year>2010</year>
<publisher-loc><![CDATA[Veracruz, México ]]></publisher-loc>
<publisher-name><![CDATA[International Federation of Library Associations and Institutions/ United Nations Educational, Scientific and Cultural Organization]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B15">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Lim]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[The Readability of Information Literacy Content on Academic Library Web Sites]]></article-title>
<source><![CDATA[Journal of Academic Librarianship]]></source>
<year>2010</year>
<volume>36</volume>
<numero>4</numero>
<issue>4</issue>
<page-range>296-303</page-range></nlm-citation>
</ref>
<ref id="B16">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Marquina A.]]></surname>
<given-names><![CDATA[J.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Imagen de marca y redes sociales: diez secretos confesables para potenciar la marca de las bibliotecas a través de Internet]]></article-title>
<source><![CDATA[Boletín de la Asociación Andaluza de Bibliotecarios]]></source>
<year>2019</year>
<volume>34</volume>
<numero>118</numero>
<issue>118</issue>
<page-range>35-93</page-range></nlm-citation>
</ref>
<ref id="B17">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Martin]]></surname>
<given-names><![CDATA[N. A.]]></given-names>
</name>
<name>
<surname><![CDATA[Martin]]></surname>
<given-names><![CDATA[R.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Would You Watch It? Creating Effective and Engaging Video Tutorials]]></article-title>
<source><![CDATA[Journal of Library &amp; Information Services in Distance Learning]]></source>
<year>2015</year>
<volume>9</volume>
<numero>1</numero>
<issue>1</issue>
<page-range>40-56</page-range></nlm-citation>
</ref>
<ref id="B18">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Matusiak]]></surname>
<given-names><![CDATA[K. K.]]></given-names>
</name>
<name>
<surname><![CDATA[Heinbach]]></surname>
<given-names><![CDATA[Ch.]]></given-names>
</name>
<name>
<surname><![CDATA[Harper]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
<name>
<surname><![CDATA[Bovee]]></surname>
<given-names><![CDATA[M.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Visual Literacy in Practice: Use of Images in Students&#8217; Academic Work]]></article-title>
<source><![CDATA[College &amp; Research Libraries]]></source>
<year>2019</year>
<volume>80</volume>
<numero>1</numero>
<issue>1</issue>
<page-range>123</page-range></nlm-citation>
</ref>
<ref id="B19">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Medina C.]]></surname>
<given-names><![CDATA[M.]]></given-names>
</name>
<name>
<surname><![CDATA[Ayala R]]></surname>
<given-names><![CDATA[I.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[El uso de la infografía como Objeto Virtual de Aprendizaje para la instrucción de la alfabetización informacional]]></article-title>
<source><![CDATA[Acceso. Revista Puertorriqueña de Bibliotecología y Documentación]]></source>
<year>2022</year>
<volume>3</volume>
<page-range>1536-772</page-range></nlm-citation>
</ref>
<ref id="B20">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Menéndez]]></surname>
<given-names><![CDATA[J. L.]]></given-names>
</name>
</person-group>
<source><![CDATA[Las herramientas gestionadas por las bibliotecas universitarias españolas en el servicio de la web: creación de la marca en línea]]></source>
<year>2015</year>
<publisher-name><![CDATA[Facultad de Ciencias de la Información, Universidad Complutense]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B21">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Mondal]]></surname>
<given-names><![CDATA[H.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Application of Digital Marketing Tools in the Context of Library Services Marketing in Modern Era]]></article-title>
<person-group person-group-type="editor">
<name>
<surname><![CDATA[Yadav]]></surname>
<given-names><![CDATA[Upasana]]></given-names>
</name>
</person-group>
<source><![CDATA[Change in Librarians Core Competencies during the Pandemic]]></source>
<year>2022</year>
<page-range>141-51</page-range><publisher-loc><![CDATA[Nueva Delhi ]]></publisher-loc>
<publisher-name><![CDATA[DPS Publishing House]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B22">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Moyo]]></surname>
<given-names><![CDATA[M.]]></given-names>
</name>
</person-group>
<source><![CDATA[An Analysis of the Content of Information Literacy Programmes in South African Institutions of Higher Learning: a Study of Rhodes University and the University of Fort Hare, Eastern Cape Province]]></source>
<year>2014</year>
<publisher-name><![CDATA[University of Fort Hare]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B23">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Murphy]]></surname>
<given-names><![CDATA[J.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Marketing the Library in an On-line University to Help Achieve Information Literacy]]></article-title>
<source><![CDATA[Education Libraries]]></source>
<year>2013</year>
<volume>36</volume>
<numero>2</numero>
<issue>2</issue>
<page-range>17-24</page-range></nlm-citation>
</ref>
<ref id="B24">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Noh]]></surname>
<given-names><![CDATA[Y.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[A Study on the Discussion on Library 5.0 and the Generation of Library 1.0 to Library 5.0]]></article-title>
<source><![CDATA[Journal of Librarianship and Information Science]]></source>
<year>2022</year>
</nlm-citation>
</ref>
<ref id="B25">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Pinto]]></surname>
<given-names><![CDATA[M.]]></given-names>
</name>
<name>
<surname><![CDATA[García]]></surname>
<given-names><![CDATA[F.]]></given-names>
</name>
<name>
<surname><![CDATA[Uribe-Tirado]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
<name>
<surname><![CDATA[Martínez O.]]></surname>
<given-names><![CDATA[P.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Visibilidad de los servicios de alfabetización informacional de las bibliotecas universitarias españolas según sus webs: diseño y validación de un programa de autoevaluación]]></article-title>
<source><![CDATA[Profesional de la información]]></source>
<year>2021</year>
<volume>30</volume>
<numero>3</numero>
<issue>3</issue>
<page-range>e300-16</page-range></nlm-citation>
</ref>
<ref id="B26">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Renditiso]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Information Literacy in the Italian Universities. A Users&#8217; Survey Combined with the Analysis of the University Web Sites]]></article-title>
<source><![CDATA[Bollettino AIB]]></source>
<year>2011</year>
<volume>51</volume>
<numero>3</numero>
<issue>3</issue>
<page-range>213-26</page-range></nlm-citation>
</ref>
<ref id="B27">
<nlm-citation citation-type="book">
<collab>Society of College, National and University Libraries</collab>
<source><![CDATA[The SCONUL Seven Pillars of Information Literacy: Core Model for Higher Education]]></source>
<year>2011</year>
<publisher-name><![CDATA[SCONUL Working Group on Information Literacy]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B28">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Tewell]]></surname>
<given-names><![CDATA[E.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Video Tutorials in Academic Art Libraries: a Content Analysis and Review]]></article-title>
<source><![CDATA[Art Documentation: Journal of the Art Libraries Society of North America]]></source>
<year>2010</year>
<volume>29</volume>
<numero>2</numero>
<issue>2</issue>
<page-range>53-61</page-range></nlm-citation>
</ref>
<ref id="B29">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Uribe-Tirado]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[La incorporación de ALFIN como servicio fundamental de las bibliotecas Iberoamericanas. Una mirada general desde la construcción de un mapa de geo-representación de contenidos]]></article-title>
<source><![CDATA[Veintitantas experiencias Alfin y una canción esperanzada]]></source>
<year>2011</year>
</nlm-citation>
</ref>
<ref id="B30">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Uribe-Tirado]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
<name>
<surname><![CDATA[Uribe]]></surname>
<given-names><![CDATA[A. G.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[La alfabetización informacional en las universidades españolas. Niveles de incorporación a partir de la información publicada en los sitios web de sus bibliotecas-CRAI]]></article-title>
<source><![CDATA[Revista Española de Documentación Científica]]></source>
<year>2012</year>
<volume>35</volume>
<numero>2</numero>
<issue>2</issue>
<page-range>325-45</page-range></nlm-citation>
</ref>
<ref id="B31">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Wickramanayake]]></surname>
<given-names><![CDATA[L.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Instruction and Help Services in the Academic Library Web Sites and Web Pages in Sri Lanka: A Content Analysis]]></article-title>
<source><![CDATA[Electronic Library]]></source>
<year>2012</year>
<volume>30</volume>
<numero>3</numero>
<issue>3</issue>
<page-range>377-89</page-range></nlm-citation>
</ref>
<ref id="B32">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Yang]]></surname>
<given-names><![CDATA[S.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Marketing and Delivering Information Literacy on the Web, Yesterday and Today, from 2009 to 2012]]></article-title>
<source><![CDATA[Library Hi Tech News]]></source>
<year>2014</year>
<numero>4</numero>
<issue>4</issue>
<page-range>10-3</page-range></nlm-citation>
</ref>
<ref id="B33">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Yang]]></surname>
<given-names><![CDATA[S.]]></given-names>
</name>
<name>
<surname><![CDATA[Min]]></surname>
<given-names><![CDATA[C.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Promoting and Teaching Information Literacy on the Internet: Surveying the Web Sites of 264 Academic Libraries in North America]]></article-title>
<source><![CDATA[Journal of Web Librarianship]]></source>
<year>2014</year>
<volume>8</volume>
<numero>1</numero>
<issue>1</issue>
<page-range>88-104</page-range></nlm-citation>
</ref>
<ref id="B34">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Zurkowski]]></surname>
<given-names><![CDATA[P.]]></given-names>
</name>
</person-group>
<source><![CDATA[The information service environment relationships and priorities]]></source>
<year>1974</year>
<publisher-loc><![CDATA[Washington, D.C. ]]></publisher-loc>
<publisher-name><![CDATA[National Commission on Libraries and Information Science]]></publisher-name>
</nlm-citation>
</ref>
</ref-list>
</back>
</article>
