<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>0186-7210</journal-id>
<journal-title><![CDATA[Estudios demográficos y urbanos]]></journal-title>
<abbrev-journal-title><![CDATA[Estud. demogr. urbanos]]></abbrev-journal-title>
<issn>0186-7210</issn>
<publisher>
<publisher-name><![CDATA[El Colegio de México A.C.]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S0186-72102021000200533</article-id>
<article-id pub-id-type="doi">10.24201/edu.v36i2.2002</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[Disposición al ahorro de energía eléctrica en los hogares de México]]></article-title>
<article-title xml:lang="en"><![CDATA[Willingness to save electricity in Mexican households]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Morales Ramírez]]></surname>
<given-names><![CDATA[Dionicio]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Alvarado Lagunas]]></surname>
<given-names><![CDATA[Elías]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[González Del Ángel]]></surname>
<given-names><![CDATA[Luis Jonás]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Universidad Autónoma de Tamaulipas Facultad de Ingeniería ]]></institution>
<addr-line><![CDATA[Tampico Tamaulipas]]></addr-line>
<country>Mexico</country>
</aff>
<aff id="Af2">
<institution><![CDATA[,Universidad Autónoma de Nuevo León Facultad de Contaduría Pública y Administración ]]></institution>
<addr-line><![CDATA[ Nuevo León]]></addr-line>
<country>Mexico</country>
</aff>
<aff id="Af3">
<institution><![CDATA[,Universidad Autónoma de Tamaulipas Facultad de Ingeniería ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Mexico</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>08</month>
<year>2021</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>08</month>
<year>2021</year>
</pub-date>
<volume>36</volume>
<numero>2</numero>
<fpage>533</fpage>
<lpage>561</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_arttext&amp;pid=S0186-72102021000200533&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_abstract&amp;pid=S0186-72102021000200533&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_pdf&amp;pid=S0186-72102021000200533&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[Resumen El objetivo del trabajo consiste en identificar la disposición al ahorro de energía eléctrica que presentan los hogares de México. Para ello, se analiza un total de 2815 hogares provenientes de la Encuesta Nacional de los Hogares, así como del Módulo Hogares y Medio Ambiente (2017). Además, se estima un modelo de regresión logística para identificar los determinantes de dicha disposición. Los resultados encontrados señalan que sólo el 50.6% de los hogares presenta una disposición al ahorro de electricidad, y que las características de la vivienda, el tamaño de la localidad, la ubicación geográfica y la compra de enseres eléctricos con cierta conciencia ecológica son determinantes para explicarla, en tanto que el precio del servicio no fue relevante. Por lo tanto, las estrategias de ahorro deben de provenir principalmente de programas que estimulen los hábitos de uso.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[Abstract The main goal of this work is to measure the willingness of Mexican households to save electrical power. 2815 households were analyzed from National Household Survey and Households and Environment Module (2017). A logistic regression model was applied in order to identify the determinants of the required disposition. Our results show that only 50.6% of households have the willingness to save electrical power, and that home characteristics, population size, geographical location and acquisition of electrical appliances with ecological awareness are also determinant factors to describe the disposition, above and beyond the price of the electrical power service. Therefore, saving strategies must come mainly from programs designed to stimulate saving usage habits.]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[consumo de electricidad]]></kwd>
<kwd lng="es"><![CDATA[consumo sustentable]]></kwd>
<kwd lng="es"><![CDATA[comportamiento proecológico]]></kwd>
<kwd lng="es"><![CDATA[regresión logística]]></kwd>
<kwd lng="en"><![CDATA[electricity consumption]]></kwd>
<kwd lng="en"><![CDATA[sustainable consumption]]></kwd>
<kwd lng="en"><![CDATA[proecological behavior]]></kwd>
<kwd lng="en"><![CDATA[logistic regression]]></kwd>
</kwd-group>
</article-meta>
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