<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>0185-1616</journal-id>
<journal-title><![CDATA[Estudios políticos (México)]]></journal-title>
<abbrev-journal-title><![CDATA[Estud. polít. (Méx.)]]></abbrev-journal-title>
<issn>0185-1616</issn>
<publisher>
<publisher-name><![CDATA[Universidad Nacional Autónoma de México, Facultad de Ciencias Políticas y Sociales]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S0185-16162008000100149</article-id>
<article-id pub-id-type="doi">10.22201/fcpys.24484903e.2008.0.18763</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[La diplomacia pública: los medios informativos como instrumento de política exterior]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Nieto]]></surname>
<given-names><![CDATA[Alfonso]]></given-names>
</name>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Peña]]></surname>
<given-names><![CDATA[María]]></given-names>
</name>
</contrib>
</contrib-group>
<aff id="A">
<institution><![CDATA[,  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>12</month>
<year>2008</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>12</month>
<year>2008</year>
</pub-date>
<numero>13-14-15</numero>
<fpage>149</fpage>
<lpage>163</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_arttext&amp;pid=S0185-16162008000100149&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_abstract&amp;pid=S0185-16162008000100149&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.mx/scielo.php?script=sci_pdf&amp;pid=S0185-16162008000100149&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[Resumen El quehacer diplomático se realiza crecientemente por canales no convencionales como la Diplomacia Pública (DP), que consiste en la utilización de los medios de comunicación masiva y la cultura, para facilitar la instrumentación de la política exterior y mejorar su imagen internacional. La DP busca influir favorablemente en la opinión pública internacional. En este artículo se analiza la interrelación entre la política exterior y los medios informativos, se discuten los límites entre la información pública y la privada y se proponen acciones orientadas a que los países hispanohablantes institucionalicen y profesionalicen las labores de DP.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[Abstract Modern diplomacy is carried out through non traditional channels, as is the case of Public Diplomacy (PD). PD is the use of media and culture to facilitate the implementation of foreign policy and to improve the international image of a country. In this article, the relation between international relations and media is analyzed, the limits between public and private information are debated, and a series of actions to institutionalize and professionalized PD are presented.]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[Política exterior]]></kwd>
<kwd lng="es"><![CDATA[medios informativos]]></kwd>
<kwd lng="es"><![CDATA[comunicación política]]></kwd>
<kwd lng="es"><![CDATA[información pública]]></kwd>
<kwd lng="en"><![CDATA[International politics]]></kwd>
<kwd lng="en"><![CDATA[news media]]></kwd>
<kwd lng="en"><![CDATA[political communication]]></kwd>
<kwd lng="en"><![CDATA[public information]]></kwd>
</kwd-group>
</article-meta>
</front><back>
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