Dynamic Self-Assessment of Supply Chains Performance: an Emerging Market Approach

 

M. Cedillo-Campos*¹, C. Sánchez-Ramírez²

 

¹ Department of Logistics and Supply Chain Management Universidad Autónoma de Nuevo León (UANL) Av. Universidad s/n. Ciudad Universitaria, C.P. 6645 San Nicolás de los Garza, Nuevo León, Mexico. *gaston.cedillo@mexico-logistico.org.

² Division of Research and Postgraduate Studies Instituto Tecnológico de Orizaba Av. Oriente 9, 852. Col Emiliano Zapata C.P. 94320 Orizaba, Veracruz, Mexico.

 

ABSTRACT

A dynamic self-assessment of performance on supply chains operating in emerging markets is proposed. Based on well-established key performance indicators (KPI), this paper provides a decision support aid. Although it has been validated in the automotive industry, the standardized model's approach makes it applicable to other industries. It is the result of a large literature review and identification of best practices from the automotive industry in which the lack of dynamic tools to evaluate logistics performance of suitable supply chains to the current competitive exchange rate was detected. Developed under a system dynamics approach (DS), the model analyzes different scenarios taking into account KPI and its dynamic relationships. The results obtained were validated through the statistical technique of design of experiments (DOE). This model also considers the specific features of the automotive operations in emerging countries as well as their importance in the future development of the manufacturing industry. In this context, the tool exposed is a key backup to decision making and to dynamically evaluate the variables with major influence on manufacturing supply chains. As a conclusion, findings are discussed and future researches are presented.

Keywords: supply chain, performance measurement, system dynamics, automotive industry, emerging markets.

 

RESUMEN

Se propone un modelo para la autoevaluación dinámica del desempeño de cadenas de suministro operando en mercados emergente. Con base en indicadores de desempeño ampliamente establecidos en las operaciones industriales, se expone una herramienta de ayuda a la toma de decisiones. Aunque ha sido validado en el contexto de la industria automotriz, su enfoque estandarizado hace que sea aplicable a otras industrias. El modelo es el resultado de una amplia revisión de la literatura y de prácticas de la industria en donde se detectó la falta de herramientas dinámicas para evaluar el desempeño de las cadenas de suministro adecuadas a la evolución competitiva actual. El modelo, desarrollado bajo un enfoque de dinámica de sistemas (DS), analiza diferentes escenarios, teniendo en cuenta las variables dinámicas. Los resultados obtenidos fueron validados a través de la técnica de diseño de experimentos (DE). Este modelo también considera las características específicas de las operaciones automotrices en países emergentes, así como la importancia de estos mercados en el desarrollo futuro de la industria automotriz. En este contexto, la herramienta expuesta es un soporte clave para la toma de decisiones y para evaluar de forma dinámica las variables con mayor influencia en las cadenas de suministro automotrices. Como conclusión, los resultados son discutidos al mismo tiempo que se presentan futuras investigaciones.

 

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