Resumen

LEVINE, David K.. ¿Está la economía del comportamiento condenada a desaparecer? Lo ordinario frente a lo extraordinario. El trimestre econ [online]. 2010, vol.77, n.307, pp.509-531. ISSN 2448-718X.

Modern economics examines a range of issues ranging from political economy to the theory of organizations. Behavioral economics purports to be instrumental in these extensions. The goal of this essay is to address the question of what -if any thing- behavioral economics brings to economics. The modern paradigmatic man (or more often these days woman) in modern economics is different than the ice cold calculating machine that often serves as a straw-man. The decision-maker in modern economics is beset on all sides by uncertainty. Our central interest is in how successful we are in coming to grips with that uncertainty. My goal in this es say is to detail not the theory as it exists in the minds of critics who are unfamiliar with it, but as it exists in the minds of working economists. The theory is far more successful than is widely imagined -but is not without weaknesses that behavioral economics has the potential to remedy.

Palabras llave : comportamiento; metodología; juegos no cooperativos; microeconomía.

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