Abstract

HASAN, Valeria F.  and  GIL, Ana Soledad. La comunicación con enfoque de género, herramienta teórica y acción política. Medios, agenda feminista y prácticas comunicacionales. El caso de Argentina. La ventana [online]. 2016, vol.5, n.43, pp.246-280. ISSN 1405-9436.

A balance sheet of the political feminist agenda turns out to be indispensable at the moment of trying to find a diagnosis of the articulation between communication practices, mass media and feminism in Latin America. The question for the installation of an agenda will come by the hand of other strategies used by an approach of gender while category of transverse analysis to the whole communicative process: the agencies of gender/feminist and the journalist networks of gender/feminist. The gender as a descriptive category, as analytical category and as political category will be the tool for the analysis of the case of the press in Argentina, where we will do a special mention to the treatment of the violence against women.

Keywords : gender; political action; mass media; feminisms; agenda.

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