Abstract

CORONA RODRIGUEZ, José Manuel. From literacy to new literacies: Mexican Fans and Makers’ learning and DIY participation. Comun. soc [online]. 2018, n.33, pp.139-169. ISSN 0188-252X.  https://doi.org/10.32870/cys.v0i33.7073.

The increase in the participative capacity of the audiences has transformed the out-of-school learning experiences. In this context, an online and offline ethnographic analysis of the participation practices of fan and maker communities is carried out, through the collective strategies they develop for the creation of messages and media content. The findings reveal the emergence of new transmedia literacies based on a Do It Yourself ethos.

Keywords : Transmedia Literacy; Participatory Culture; Learning; Fans; Maker Culture.

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