Resumo

SANTIAGO PONCE, Cándida  e  BALLINA RIOS, Francisco. Measurement model for asset specificity and performance variables in supplier networks. Contad. Adm [online]. 2012, vol.57, n.4, pp.137-154. ISSN 0186-1042.

The objective of this research is to propose a measurement model of specific assets variables in the integration of Chrysler TAP (Toluca Assembly Plant) and its supplier networks case study. The central hypothesis to consider in this research is: "The Competitive Advantage of Chrysler Toluca enterprise" and "The specialization degree of their specific assets": Physical, human, location and performance in the production networks and their suppliers. The variables selection was founded on a theoretical support (Williamson, 1985) and an empirical support (Dyer and Ouchi, 1993), and others. This support served for the elaboration of a survey applied in the empirical research to a sample of 40 supplier companies of Chrysler's production network.

Palavras-chave : autoindustry; supplier; networks; assets specificity; competitive advantage.

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