Abstract

VERMEER, Hans J. Reflexiones preliminares sobre retórica y estilística en la traducción. Acta poét [online]. 2004, vol.25, n.1, pp.15-44. ISSN 2448-735X.

Each text and, in fact, each action has its own style. Text and action are intended for a definite aim ("Skopos"). One way to reach this aim is by rhetoric. Text and action as part and parcel of a human society (or culture), emerge individually in an individual situation (environment, "Umwelt"). Translation and interpretation have manifold functions: to transmit a message with the help of (textual) "actions" for a culture different from that in which the message originated; to inspire a new message different from the first one (e.g. when "translating" lyrics); or simply to stimulate a new intertextuality. In each of the above cases the action proceeds from an already existing text to a "translation" of style and rhetoric and, at the same time, by repeated transgressions of individual and social cultural boundaries (cf. the sequence author- translator-receptor), to a multiplication of the factors involved in the process. The following "preliminary considerations" try to sketch that multifarious quality, calling at the same time attention to a system of conditions no longer describable in definite rules, yet indispensable for rhetoric and stylistics in translation practice and translation studies.

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