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Agricultura, sociedad y desarrollo

versão impressa ISSN 1870-5472

agric. soc. desarro vol.14 no.1 Texcoco Jan./Mar. 2017

 

Articles

Theoretical-practical bases of a sustainable development model for rural communities with agricultural and livestock activities

Mariana Marcelino-Aranda1  * 

Miriam C. Sánchez-García1 

Alejandro D. Camacho2 

1 Unidad Profesional Interdisciplinaria de Ingeniería y Ciencias Sociales y Administrativas. Instituto Politécnico Nacional. Av. Té No. 950 esquina Resina Col. Granjas México. Del. Iztacalco, Distrito Federal, México. 08400. (mmarcelino@ipn.mx). (cescero@gmail.com).

2 Escuela Nacional de Ciencias Biológicas. Instituto Politécnico Nacional. Unidad profesional Lázaro Cárdenas, Prolongación de Carpio y Plan de Ayala s/n, Col. Santo Tomás. Del. Miguel Hidalgo, México. 11340. (adcamachov@yahoo.com.mx).


Abstract:

Since the end of the 1950s movements of the civil society and academia appeared which have questioned the model of industrialization and development. In the area of business, an increasingly greater incorporation of elements of Sustainable Development can be observed. In this study, the case study method was followed; stemming from a process of incorporation with the families of rural producers, detecting their needs and understanding the way in which their activities impact economic, social and environmental aspects was sought. With this basis, and taking into consideration the local context, the theoretical and practical bases are identified to propose a model of sustainable management that is adequate for the rural family units. The model incorporates good practices, as well as viable tools and strategies. The implementation of sustainable development can imply significant changes in the mental structures established, mainly at the level of small-scale producers and the final consumer.

Keywords: rural communities; rural businesses; sustainable management model

Resumen:

Desde finales de la década de 1950 aparecen movimientos de la sociedad civil y la academia que han cuestionado el modelo de industrialización y desarrollo. En el área de los negocios se observa una incorporación cada vez mayor de elementos de Desarrollo Sustentable. En este trabajo se siguió el método de estudio de caso; a partir de un proceso de incorporación con las familias de los productores rurales se buscó detectar sus necesidades y conocer la forma en la que impactan sus actividades en los aspectos económicos, sociales y ambientales. Con esta base, y considerando el contexto local, se identifican las bases teóricas y prácticas para proponer un modelo de gestión sustentable adecuado a las unidades familiares rurales. El modelo incorpora buenas prácticas, así como herramientas y estrategias viables. La implementación del desarrollo sustentable puede implicar cambios significativos en las estructuras mentales establecidas, principalmente en el nivel de los pequeños productores y del consumidor final.

Palabras clave: comunidades rurales; negocios rurales; modelo de gestión sustentable

Introduction

Since the end of the decade of the fifties in the 20th Century, movements of the civil society and academia appeared which question the model of industrialization and development, particularly its polluting effects on the atmosphere, water and soils, and its impacts on the integrity of ecosystems and biodiversity. The issue regarding the limits of natural resources was addressed in the international scene during the 38th session of the United Nations where the World Commission on Environment and Development arose, which in 1987 gave rise to the Brundtland report where the most generalized definition of sustainable development was coined, proposing to satisfy the present needs without compromising the expectations of future generations, and emphasizing a rational use of soil, water and biodiversity, under the perspective of a technologically appropriate, economically viable and socially acceptable development (WCED, 1987).

The concept of sustainable development is the conceptual basis for the creation of new models that attempt to be conciliation between economic and social development, and ecological equilibrium. This synergy is especially delicate in the case of agriculture, because it is an activity of large impact on the natural resources. Solving this equation is securing the production of healthy foods and the conservation of the human species for the future. In México, for example, strategies have been implemented where a pairing is created between the community and the landscape planning to attain local impacts (Valencia- Sandoval et al., 2010). Likewise, there are proposals of models of management that help to improve the social conditions of the communities, such as the electrification of remote localities (Pinheiro et al., 2012). European countries manage their sustainable development based on the concept of functional agro diversity, concept which begins to permeate to countries in Latin America through the adoption of strategies and tools of sustainable agriculture (Robertson and Harwood 2013; Ben et al., 2014).

The rural units have had to evolve; those devoted to activities of the primary sector have the challenge of taking on a new role, with market initiatives where their products are included. Successful cases in Latin America (FAO, 2008; Domínguez and Corona, 2012) show signs of the application of models, strategies and tools with perspectives towards sustainability in rural communities with units devoted to agricultural and livestock activities, which have been implemented according to the specific needs of each region, something that has been possible thanks to the application of factors in common, such as: 1) adoption of technology; 2) technical assistance; and 3) support in public policies. The sustainable model with highest response within the enterprises devoted to agricultural and livestock activitis is the forest grazing system; some other models are organic, ecologic or biological products, and the integral supply of services (Domínguez and Corona, 2012). Within the most often used successful tools, there are: payment of environmental services, training, and use of government backing for the growth of markets and the elimination of intermediaries.

From this vision, designing new development models with a different concept of economic growth that does not exceed the natural resources’ capacity to recover (biocapacity) becomes a constant challenge, through an economic rationality in which consumption habits and production patterns are compatible with nature (Brunett et al., 2006). Therefore, this study has the objective of exploring and describing the daily activities of producers, and detecting their needs, as well as understanding the way in which their activities impact economic, social and environmental aspects. This allowed observing the reality and contrasting it with the concepts of Sustainable Development, from which the theoretical and practical bases are identified, which would allow suggesting an adequate model for family units that carry out agricultural and livestock activities, based on good practices of production and supported by tools and strategies with sustainable perspectives.

Methodology

Field work was carried out during the period of 2013-2014 in the rural community of San Antonio Portezuelo, which belongs to the municipality of General Felipe Angeles in the state of Puebla, México. In order to achieve the rapprochement required with the producers, free talks were given every seven or 15 days regarding basic aspects of personal finances, business administration, marketing, and other issues that could be useful for their productive activities.

The method of case study was used. Visits were performed approximately every seven or 15 days to record data from direct observations, interviews with producers and local authorities, in addition to consulting the registry of municipal documents and reports. The information obtained was processed and analyzed to identify the areas of opportunity and this was integrated with the theoretical suggestions of SD. Based on this, a management model that seeks to improve sustainability and to be adequate for family units that perform agricultural and livestock activities is suggested.

Results and Discussion

The locality has a total population of 3515 inhabitants, of which 1194 are economically active people (INEGI, 2012). The families in the community carry out diverse economic activities in order to obtain a higher profit. The families of the community carry out various economic activities to obtain greater income. The most common jobs are as day laborers, bricklayers, operators of heavy machinery, in product sales and services for field tasks, corner stores, and restaurants. The inhabitants, landowners, perform two activities: i) crop sowing, primarily maize and bean; and ii) breeding and fattening livestock (pigs, sheep, cattle and poultry), which they carry out in small and medium scale. The livestock production activity is performed with the aim of auto-consumption and as complement to the family income.

Conceptual bases for the design of the agricultural and livestock sustainable development model

Currently there is greater awareness of the importance that activities in the rural environment and good management of natural resources have for all. The concept of rural development exceeds today the economistic approach, as has been stated by the Commission of the European Union, out of a whole economic and social tapestry, with a set of diverse activities: agriculture, small-scale craft-making, small and medium industries, trade and services; in other words, people who seek to work to obtain a value, “a price in the market”. In addition to being constituted by social dimensions, the rural environment is an essential regenerating and buffering space for environmental equilibrium (Durand and Rivero, 2010), although at the same time agricultural/ livestock and forestry activities can generate pollution and environmental deterioration (Foley, 2014).

Sustainable agriculture and livestock production are forms of development that arise as a response to the preoccupations about the impact on the environment that emanate from the practice of agribusiness; impacts such as environmental degradation (soil erosion, water scarcity, pollution from pesticides), social problems (closing of family businesses, concentration of land, resources and production, and migration), and the excessive use of natural resources. These new forms of development in the primary sector have given rise to the need to seek options in innovation and technology that allow stopping these environmental effects without reducing the financial income of rural families.

According to the new development approach, sustainable agriculture can be differentiated from conventional agriculture because it has objectives such as: i) improving the health of producers and consumers (dietary innocuousness, organic agriculture); ii) maintaining the stability of the environment (biological fertilizing and pest management methods); iii) ensuring earnings in the long term for farmers; and iv) producing taking into account the needs of current and future generations (Tommasino, 2005). And, as Altieri et al. (1999) declare, agriculture does not adjust to an era with environmental and energetic problems, but rather to the need of progress towards a self-sufficient, economically viable, energetically efficient agriculture, that conserves the resources and is socially acceptable, premises that must be followed when planning and creating business models for people who have the countryside as the basis of their economic support.

We consider it a priority for México to redirect the role of the countryside in national development. It is vital to recognize new processes applied to rural families to overcome the current difficulties of backwardness and stagnation. Within the framework of public policies, it has been sought to foster the development of the social fabric through the Sustainable Rural Development Law, but this law still needs to be expressed in an operative policy that is implemented effectively in the population to crystallize actions, supports and strategies within the rural communities.

This study gathers part of the creation of operative strategies and advances achieved in sustainable development by international organizations, with the aim of creating a proposal that allows taking up again these advances for their possible incorporation in support of local producers.

In order to achieve this and to have the characteristics and policies under which the agricultural and livestock sustainable model is based, the document Informes de Avances, issued by FAO in June, 1997, has been revisited. Chapter 14, titled “Fostering agriculture and sustainable rural development”, identifies main problems for the development of new business and growth schemes for peasants, which are: 1) crystallizing initiatives of sustainable agricultural and rural development with farmers; participative criteria centered on the producers must be adopted, which should take up and carefully evaluate native technologies and knowledge; 2) fostering sustainable intensification; that is, using environmentally rational technologies to increase production in lands that are already exploited and not converting fragile marginal lands into low-productivity agricultural ones; 3) promoting crop rotation and the use of organic materials in agricultural systems of low inputs; 4) incorporating machinery and technological advancements; 5) determining again the priorities for the conservation and use of agro biodiversity; and 6) fostering the transition towards alternative sources of energy in rural zones (FAO, 1997). To this, we may add: 7) changes in the diet, substitution or reduction of consumption of certain foods, such as beef, by others with lower environmental impact, such as fish obtained from fish farming; and 8) waste reduction, particularly through optimizing the transport and storage processes, and through the reduction of portions for individual consumption; for example, luxury and child consumption, particularly in the cities. This allows suggesting the priorities to determine the model (Figure 1). For this purpose, customs and usages must be respected, and the resources available in the community should be taken into consideration.

Figure 1 Model leading to sustainable rural businesses. 

Initially, the current of thought which will be taken as basis to understand the elements included in the model must be identified. The suggestion of this study is based on the school of thought called “Limited ecological and social sustainability (environmental conservation plus economic growth)”. That is, those who consider that, in addition to addressing the environmental problematic, the concept must be linked to the socioeconomic problematic. This group is basically represented by the visions of international organizations, such as FAO, the UN and the World Bank. In these organizations, the relationship between poverty and environmental deterioration is recognized (Foladori and Tommasino, 2000).

Principles of the Model

The model is based on three basic principles:

  1. Principle of awareness. A sustainable vision within family units represents a challenge of change and transformation. For this type of model to be accepted, developing a reflection about the manner in which the units have operated until now is necessary; visualizing the future, taking into consideration the new generations, will help the platform of conceiving a management process that allows for the human being, as principal actor, to make decisions regarding what exchanges should be made between the environmental, the social and the economic spheres in the enterprise and in the region.

  2. Graciano da Silva (1998) states that the greatest importance of the movement for sustainable agriculture is not in food production, but rather the production of awareness, or in any case of a new conception of economic development. The main contribution of this movement is not in the creation of new technologies known as alternative or sustainable, but rather in that of a new social awareness regarding the man-nature relationships, in the production of new philosophical values, new ethics, and in the generation of new legal concepts, at last, in the production of new political and ideological forms (Tommasino, 2005). However, the question remains of whether it is possible for a balance between this sustainable awareness and economic interest, or whether this is another task to be implemented through the force of the state.

  3. Principle of conservation of natural capital. A productive and lucrative agricultural/livestock activity is not possible if its basis of natural resources is not conserved; therefore, it is essential to seek the conservation and adequate use of the natural resources of the plot and to consider as priority the relationship and impact on economic activities of the family unit. Goodland and Pimentel (2000) understand that environmental sustainability implies the maintenance of natural capital, using the capacity of the environment as source and sinkhole. For conservation, the implementation of production systems where plants, animals and other organisms are combined is necessary, which offer the opportunity to put into practice strategies in favor of the environment, reaching dynamic equilibriums that are an intrinsic property of natural systems.

  4. Principle of trans-generationality. An agricultural and livestock sustainable model must be designed and applied with the aim of attaining production and maintenance throughout time, thus covering the initial suggestion of sustainable development in the part of ensuring the availability of resources for future generations.

Aspects of production

Once the principles of the model have been covered, there should be a move towards the fundamental aspects of production. Entrepreneurs in sustainable systems must change the land use of their terrains, that is, leave aside monocrops in order to create small-scale ecosystems capable of producing various satisfiers, animals, plants, fruits, woods, energy and water. However, during the first stage of the change the apparent reduction in production of the crops must be contemplated.

When it is understood that production is the key area of the transition, necessary and adequate strategies and tools for each family unit must be sought, which allow the efficiency of the natural capital. The keys in the choice will depend on considering points such as technological innovation, technical assistance, and opening of markets.

Tools and strategies

The purpose of the tools and strategies is to seek:

  1. Maintaining the stability of the community through strategies such as exchange between units of the same community, primarily for inputs and foods, and fostering the recycling of materials and nutrients through the application of tools such as fair trade.

  2. Promoting local production of foods through strategies, such as the use of ecological practices in the productive process, crop rotation, organic fertilization, and the creation of micro ecosystems in each plot.

Sustainable integration

The result from applying a sustainable model within the family units will have as a result an improvement in their sustainability, through: i) environmental conservation, ii) economic development, and iii) social development.

In the sphere of environmental conservation, the good use and exploitation of the air, soil and water resources should be looked after. As Daly (1997) mentions, the use of renewable resources should not exceed the level that is needed for their regeneration; the consumption of renewable resources should not exceed the level it needs for regeneration; the consumption of renewable resources should surpass biocapacity; the polluting emissions should not exceed the capacity of assimilation of the environment; and the human population should be kept at levels that allow for the three prior conditions to take place.

In the sphere of economic development, it has been sought to fulfill a better distribution of wealth and changes in the work roles to attain equity within the family unit, in addition to the exploitation of the financial resources for a greater production and consumption by members. The strategies and tools used according to the characteristics of each family unit will give the opportunity to identify the form in which it will adapt its scarce resources to the needs of the region through processes of production, distribution, substitution, consumption and exchange, with the aim of achieving their growth and economic development.

The dimension of social development goes beyond attaining a greater amount of money to be able to consume; it is about the development of human resources and basic needs, such as health, education, housing and security. That is, social development considers factors like human liberty, dignity, and the importance of human beings as the means to achieve their own development; it is a process of broadening of options for people and not solely a question of increasing income, but the question is whether we are ready and able to implement these changes and, even, which would be their impacts at the macroeconomic level.

Environment

The family units must understand and, to a certain degree, depend on the policies that are implemented and affect the environment where they work. The families with primary activity that participate in a model of sustainable management will be influenced by the regulations issued by the government, which fulfill the guidelines imposed by the international organizations in the issue.

International environment

In the international sphere, what happened in the 1992 World Summit should be analyzed specifically, as well as the document derived from it, named Program 21, which presents the action lines for each zone where the human being influences the environment and as its successor Rio + 20 which took place in 2012 in Rio de Janeiro, and the conclusion in the document “The future we want”. These action lines are present in the strategies to be followed by the United Nations, the Food and Agriculture Organization of the United Nations (FAO), and the Organisation for Economic Co-Operation and Development (OECD).

National environment

In turn, the national sphere enters the theme of sustainable development in 1992 in Rio de Janeiro, where the World Summit was celebrated. México committed to adopting national and global measures in matters of sustainability and for this purpose participated as one of the 21 voluntary countries in the program of Action for Sustainable Development, better known as Agenda 21. Since then and until now, there are eight federal laws in force that are part of the sustainability regulations and which impact through the various ministries the rural family units; they are: i) Federal Law of Ecologic Equilibrium and Environmental Protection (1988); ii) Law of Sustainable Rural Development (2001); iii) General Law of Sustainable Forest Development; iv) Law of Sustainable Development of Sugar Cane; v) Law of Organic Products; vi) Law of Sustainable Fishing and Aquaculture; vii) Law for Sustainable Exploitation of Energy; viii) Federal Law of Environmental Responsibility; and ix) General Law for Sustainable Forest Development.

Although these laws consider sustainability in its own denomination, they are not the only ones that will lead México to sustainable development; the regulations have permeated in one way or another into the rest of the Mexican laws and their government organisms.

Market

The viability of a successful implementation in sustainable management will depend on contemplating that the production of the family units is subject to the mechanisms of the national and international market. The national markets look for the diversification of agriculture, not with a vision of a good management of the environment, but rather with the aim of exporting which gives rise to the displacement of grains of local use. Implanting a model of sustainable management in the family units should take up again the needs of supplying, firstly, the local and regional markets, and of paying attention to reaching opportunities of direct trade chains; that is, eliminating intermediaries. The diversification in production of the family units allows an opportunity for food security programs that could help to counteract poverty and to allow a more equitable development within the community.

Conclusions

The sustainable approach in the discourse of several national and international organizations constitutes nowadays a central theme in the discussion about economic activity and the planet’s future. The emergence of the construct of “sustainability” in the 1990s has helped to build awareness about the importance of the environment, although there is much left to do to achieve its incorporation into the policies of growth that constantly deteriorate the ecological and social sphere.

The importance of studying rural family units is they are replicated throughout the national territory and have operative implications locally, regionally and nationally. It is essential to take advantage of the knowledge of peasants about the land they inhabit; it is the basis for the suggestion of innovating strategies in the economic, social and environmental arena.

Business models based on traditional knowledge related to technology transfer and knowledge of new currents, such as agroecology, forest grazing systems and fair trade allow an alternative to revert the depopulation of the countryside provoked by marginalization and massive emigration in face of the peasants’ need for survival; the aim in the short term is to have an influence on the rural local development. There are consensuses, even at the international level, about a series of practical measures to advance in the implementation of sustainable development.

A sustainable agricultural and livestock business does not imply high profitability in the short term, although it does guarantee a higher efficiency in the exploitation of resources. An operative model of this sort implies, above all, social changes that can be in contradiction and conflict with the current market vision, where modern agricultural development is measured based on quantity and not quality, but allowing agricultural and livestock activity based on an ecological view that will permit, gradually, to attain satisfactorily the economic and social aspects implicit in the activity.

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Received: July 2004; Accepted: May 2016

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