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 Mejía Trejo, Juan. Designing a Digital Marketing Model Innovation to increase the Competitiveness. First insights in Mexico. Nova scientia, 2018, vol.10, no.20, p.569-591. ISSN 2007-0705

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 Mejía Trejo, Juan, Sánchez Gutiérrez, José and Maldonado Guzman, Gonzalo The customer knowledge management and innovation. Contad. Adm, Sept 2016, vol.61, no.3, p.456-477. ISSN 0186-1042

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 Mejía Trejo, Juan, Sánchez Gutiérrez, José and Vázquez Ávila, Guillermo Empirical Model for Mobile Learning and their Factors. Case Study: Universities Located in the Urban City of Guadalajara, México. Apert. (Guadalaj., Jal.), Oct 2015, vol.7, no.2, p.35-48. ISSN 1665-6180

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